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Wednesday, April 15, 2015

Apple Acquires LinX, An Israeli Camera Technology Company

Apple on Tuesday announced that it has acquired LinX Computational Imaging Ltd., an Israeli camera technology company whose most recent offerings include multi-aperture camera models which can enable effects like background blur,  parallax images and 3D picture capture.  

Word of acquisition was first reported by The Wall Street Journal, Apple has confirmed the reports today. According to The Wall Street Journal, the LinX acquisition was valued at around $20 million. 
LinX develops tiny cameras for tablets and smartphones. Using system of sensors that capture multiple images and proprietary algorithm, LinX's cameras can gauge depth and create three-dimensional image maps. It uses software to extract depth information for each pixel to create a depth map that can be used to create a 3D image reconstruction. The company also claims that its cameras technology create better images in low light conditions and faster exposure time in standard indoor light. 

LinX was founded in 2011 by Andrey Tovchigrechko, a former Samsung executive and Ziv Attar, an optics specialist for Israeli defense supplier Rafael Advanced Defense Systems. LinX's technology, according to the company's news releases, can open the way to features like automatic background removal, three-dimensional object modelling and even face recognition.

The deal deepen Apple's presence in Israel. Apple is no stranger to the Israeli tech ground, the Cupertino-based company has been active in the Israeli tech space for some time. In 2011, it acquired Israeli-based flash memory company Anobit Technologies Ltd. And  two years later, It bought another Israeli company- PrimeSense Ltd., which developed the chip that powered the first version of  the 3D-sensing capabilities used in the Kinect game controller for Microsoft's Xbox game console. Israeli is also Apple's largest research and development hub outside of the US, with over 700 people based there. 

Apple confirmed the LinX acquisition with its standard statement: “Apple buys smaller technology companies from time to time and we generally do not discuss our purpose or plans.” 

Image Credit: iDownloadBlog

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